Speakers

Keynote Speaker

Greg Bolt

10X Roofing

The roofing industry is consolidating fast, and the contractors who understand both the technical and business sides of their operation will be the ones who come out ahead.

In this session, Greg Bolt, President of 10X Roofing, shares the frameworks and mindset shifts that separate roofing owners who stay stuck from those who scale. Drawing on real-world experience building enterprise-level systems for roofing businesses, Greg will cover:

• Why most roofing companies plateau and the operational breakpoints that hold them back
• How to build systems and processes that improve quality while reducing owner dependency
• The intersection of technical excellence and business strategy, and why both matter for long-term growth
• Leadership principles for developing high-performing crews and management teams
• How to position your company for premium valuation in an era of industry consolidation

Whether you run a crew of 5 or a company doing $10M+, this session delivers practical, immediately applicable insights to help you build a business that works for you, not the other way around.

Dr. Richard Griff

Griff Psychological Services

The roofing and construction industry experiences some of the highest rates of stress-related mental-health challenges and suicide, yet many leaders report feeling unprepared to recognize risk or respond effectively. This session highlights the critical role leadership plays in identifying warning signs, responding appropriately, and fostering a workplace culture in which safety includes mental health.

Participants will learn how promoting mental health does not compromise productivity or performance. Drawing from military and sport psychology-based resilience frameworks, the workshop demonstrates how targeted, leadership-driven mental-health strategies can enhance workforce well-being while supporting organizational performance and business goals.

Using real-world, jobsite-based scenarios, attendees will learn how to reduce isolation, communicate effectively, and take practical action without stepping outside their leadership role or assuming therapeutic responsibilities.

Richard Branch

Chief Economist
The American Institute of Architects

Richard Branch is an economist with nearly 30 years of experience delivering data-driven insights and guidance for organizations of all sizes, specializing in construction economics.